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False Advertising of a Medical Practice Leads to Allegations of Fraud

August 26, 2019

Physician advertising is controlled by state and federal laws and regulations. Violating these regulations can lead to medical board discipline and fines, can complicate the defense of liability claims, and may not be covered by medical liability insurance policies. State laws may also allow patients to sue the physician for damages if they were injured by the false or deceptive advertising.1

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Filed under: Case Study, Practice Manager, Marketing & Practice Building, Business of Medicine

Social Media Tips for Medical Practices: A How-To Guide

August 13, 2018

The benefits of using social media in a medical practice are becoming increasingly clear, which makes the pressure to get involved even greater. As medical practices become more sophisticated at using social media for knowledge sharing, marketing, and other forms of communication, those who fail to participate will fall behind. These social media tips for medical practices can help you get started.

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Filed under: Patient Communication, Article, Practice Manager, Marketing & Practice Building, Reputation Management, Social Media

Why Medical Practices Should Consider Starting a Healthcare Blog

February 23, 2018

Your patients are online, and they’re searching for information about their symptoms. Maintaining a medical blog for your practice is an effective way to take advantage of this changing landscape of online medical knowledge and virtual physician-patient relationships.

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Filed under: Digital Health, Article, Practice Manager, Marketing & Practice Building



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